When you are running a business it is crucial that all of the communication you have with your customers be proper and professional. You must suitably represent your establishment by identifying yourself and your company. In today’s era of social media, social communication, and social just about everything else,…
Small Business Tips
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How to Show Your Customers Appreciation
It’s quite a disclosed fact that showing your customers love is a crucial part of business and brand building. It allows your customers to fancy building a connection with you as well as allows you to show your commitment to them in return. There is no such thing as showing your…
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Marketing for Mechanics
Many people don’t realize that being an auto repair specialist really hones the mechanical mind. It goes far beyond just knowing transmissions and engines. It is about knowing every single detail that is specific to each make and model. From re-coding passwords, to lug bolts, and oil drain plugs. The…
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The Long Standing Importance of Greeting Cards to Businesses
Greeting cards are traditionally regarded as a small piece of printed paper or hand painted card that generally carry a message of love or gratitude. Today, in the era of the drowned out and heartless SMS and emojis, heartfelt messages of gratitude and affection have lost their lustre. A simple “heart”…
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The Magic of Direct Mail Marketing
You’ve been craving Chinese food for a week, but just can’t figure out where to go to satisfy your craving. Then it comes. The flyer for the new gourmet Chinese Food Restaurant that has opened up in you neighbourhood. The delectable cuisine just commanding you to come and feast. Your plea to…
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Say it in print with flowers
What comes to mind when you think of weddings, love, romance, courtship, and happiness? Flowers. To many, flowers and the above fore mentioned are indivisible. They co-exist in a beautiful happy space filled with orchids, daisies, and many others (since I am not a seasoned florist or botanist) whose names…
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Brochures vs Flyers – What’s the Big Difference?
Business cards aside, flyers and brochures are the two most favoured printed pieces available today. In terms of functionality, they typically both perform the same task: Getting your desired message out to the people in a fun, succinct way. One is just more concise than the other. What is a…
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Beauty Salon Marketing Tips
It’s a difficult task to overstate the importance of marketing. From sizzling new start ups to the community salon, you’d be hard pressed to find a business that can’t benefit from a print marketing campaign. The weight of it all rests on the fact that if you are not marketing your business, you are…
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Labels: Custom. Printed. Perfect.
What is in a label? These days, quite a lot. Whether you are the CEO of your own small business, or you are simply the marketing guru for the company that you work for, the word “labels” is one you have become thoroughly familiar with. Labels have come a long…
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Baking Your Way to the Top
Ahh, bakeries. The sweet smell that emanates from the hearth. The delight in everyone’s eyes when something hot and chocolatey has just emerged from the oven and is placed on a sample table for everyone to enjoy. I may have to step away from my computer for a minute just to run to…