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  • Home
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  • By Industry
    • Accountants
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    • Education Workers
    • Electricians
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    • Hotel Industry
    • Insurance Industry
    • Jewelry Store Owners
    • Landscaping/Gardening
    • Legal Industry
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    • Optical Industry
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  • Marketing Tips - Small Business Tips

    The Magic of Direct Mail Marketing

    July 29, 2016 - By Eva Diab

    You’ve been craving Chinese food for a week, but just can’t figure out where to go to satisfy your craving. Then it comes. The flyer for the new gourmet Chinese Food Restaurant that has opened up in you neighbourhood.  The delectable cuisine just commanding you to come and feast. Your plea to…

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  • Florists - Marketing Tips - Printing Tips - Small Business Tips

    Say it in print with flowers

    July 20, 2016 - By Eva Diab

    What comes to mind when you think of weddings, love, romance, courtship, and happiness?  Flowers. To many, flowers and the above fore mentioned are indivisible. They co-exist in a beautiful happy space filled with orchids, daisies, and many others (since I am not a seasoned florist or botanist) whose names…

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  • Marketing Tips - Printing Resources - Printing Tips - Small Business Tips

    Brochures vs Flyers – What’s the Big Difference?

    July 10, 2016 - By Eva Diab

    Business cards aside, flyers and brochures are the two most favoured printed pieces available today. In terms of functionality, they typically both perform the same task: Getting your desired message out to the people in a fun, succinct way. One is just more concise than the other.    What is a…

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  • Accountants - Printing Resources - Printing Tips

    Accounting Print Basics

    June 30, 2016 - By Eva Diab

    On the most basic level, accountants and CPA’s keep and inspect financial records for companies, government groups, or individual clients. Accountants have been getting a bad rep for centuries. The perception that it is all mind numbing number crunching is, well, let’s face it, is somewhat true, but that is…

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  • Printing Resources

    Keeping Cool with HOT Promotional Marketing

    June 20, 2016 - By Eva Diab

    Does your business have a marketing and promotional strategy or plan? In today’s society of rapid change and extremely short attention span, it’s a struggle to get your clients to not only like you, but to stay loyal.  Promotion is a key element in building up the benefits of your…

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  • Contractors - Printing Resources

    Contracts and Such for Contractors

    June 8, 2016 - By Eva Diab

    Contracting in itself is quite a feat. The idea of being able to build something from the ground up, with all of it’s intricacies is awe-inspiring. It has become such a sought after business and trade that most of the time, contractors are much too engrossed in their day to…

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  • Beauty Industry - By Industry - Marketing Tips - Printing Tips - Small Business Tips

    Beauty Salon Marketing Tips

    June 2, 2016 - By Eva Diab

    It’s a difficult task to overstate the importance of marketing.  From sizzling new start ups to the community salon, you’d be hard pressed to find a business that can’t benefit from a print marketing campaign. The weight of it all rests on the fact that if you are not marketing your business, you are…

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  • By Industry - Marketing Tips - Small Business Tips

    Labels: Custom. Printed. Perfect.

    May 25, 2016 - By Eva Diab

    What is in a label? These days, quite a lot. Whether you are the CEO of your own small business, or you are simply the marketing guru for the company that you work for, the word “labels” is one you have become thoroughly familiar with. Labels have come a long…

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  • Printing Tips - Realtors

    Realtor Credibility

    May 17, 2016 - By Eva Diab

      It has been said that a real estate agent is the “workhorse” of the industry. He is the middle man, a salesman, an advocate, and a negotiator. The hats  an agent wears are too plentiful to list, but it’s substantial to say that they are definitely under appreciated. Every broker…

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  • Bakery Shop Owners - Small Business Tips

    Baking Your Way to the Top

    May 12, 2016 - By Eva Diab

    Ahh, bakeries. The sweet smell that emanates from the hearth.  The delight in everyone’s eyes when something hot and chocolatey has just emerged from the oven and is placed on a sample table for everyone to enjoy. I may have to step away from my computer for a minute just to run to…

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