Everything from your business cards to your envelopes can influence a person’s first impression of your company and leaving a good impression is always a good idea. Traditional marketing materials still have a place in marketing campaigns, even in an era of digital marketing and here’s why.

5 Must-Have Business Stationery Items

Among the most important parts of a business stationery set are business cards and letterheads. Business cards are given out a lot, so take care to choose a paper that stands out. Thicker paper stocks are usually a more noticeable choice. 

Here are our top 5 essential stationery materials for businesses: 

1. Business Cards

Professionalism and appreciation for the customer are emphasized with the perfect business card. A professionally designed business card with elegant typography speaks volumes about your professionalism. The advantage of business cards is that they remain with the client even when your meeting with the client is over. 

2. Letterheads 

A letterhead that is consistent with your branding should accompany all correspondence within your business. This emphasizes the presence of your brand in all communications in a subtle, non-intrusive way. A creative stationery design is necessary to draw the reader’s attention without detracting from the content of the letter.

3. Corporate Envelopes

Like an e-mail subject line, a branded envelope is a physical representation of the message inside. This makes it easy for recipients to identify your letter in the pile of mail, helping them familiarize themselves with your brand. Be sure to have a variety of envelope sizes for every occasion. 

4. Folders

A branded folder makes it easy to keep all your important documents in one place on a busy desk or shelf. In addition to brochures, pricing details, and other information sheets for customers, it can also hold internal documents such as contracts and invoices. The ability to add images, graphics and other content to folders also provides additional opportunities for creativity and visibility.

5. Invoices

A custom invoice lets your clients know exactly who is responsible for that invoice at a glance. A very minimalist version of your stationery design can be added to an invoice sheet for consistency.

Extra Business Stationery Goods Worth Having

A valuable addition to your business is one that serves a purpose within the operations of your company but also increases customer satisfaction. As a company courtesy, you can gift these items to customers as a way of showing your appreciation.

• Pens & Pencils
• Cards & Calendars
• Notepads
• USB Pen Drives

Benefits of Business Stationery

Business stationery sets shouldn’t be just an afterthought. Here are some benefits of using them:

1. Subtly marks your presence

The goal of most marketing resources is to grab people’s attention. Every time your customer looks back on the letter or invoice you sent, your business stationery subtly reminds them of your brand. . This is a non-intrusive approach to brand presence via business stationery. 

2. Brings visibility 

To ensure people find, see, and remember your brand, you need to use ads, social media, flyers, or even build a website. You have that visibility with branded stationery, as the brand is literally on the supplies and communications they use.

3. Makes you look professional

Consistency is essential for a brand image. You (and your company) look professional, serious, and reliable with a stationery design. This impacts both your prospective customers, as well as your colleagues and employees. 

 4. Fits every budget

Even tight budgets can usually afford a basic business stationery package. Without burning a hole in your pocket, you can also find personalized, corporate stationery. Business design templates from stock photo agencies allow you to create top-of-the-line stationery.

One-size-fits-all prints are never a good idea. Creating a design that you like is the first step to making your business stationery come to life. Make sure your business stationery has the impact you want. You can always count on our team for assistance. Get in touch with us today!