Author Archives: Smart Team

How to Use Color Psychology in Branding

The visual memory of humans is much stronger than our other memories and color is one of the indispensable visual aspects where you can effectively engage with human subconsciousness and influence the decision-making process. However, poor color choice for your brand can negatively impact your message or your product. Get it wrong, and your great […]

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The Curious Case of Custom Stickers

Custom stickers are the fastest and easiest way to promote your business. Promotional stickers offer a simple and cost-effective way to market your brand. Because it is affordable, small businesses can maximize this strategy to build brand awareness and also to engage their customers. Every small business can hugely benefit from adding promotional stickers to […]

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Awesome Pocket Friendly Gifting Ideas For The Season!

To simplify the struggle of choosing the right gift for this holiday season, we’ve rounded up a list of things with which you can brighten up the holiday mood of that special person. We know gifting is an expensive affair especially around this time of the year, so we have compiled a carefully thought through […]

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7 Don’ts of Sending a Business Holiday Card

Sending a holiday business card is presumably an easy task which could turn into a nightmare if not planned and executed with care. Here are some noteworthy “Don’ts” on this process that you could avoid while executing your holiday card campaign.   No one content to rule them all When it comes to running a […]

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Is sending company holiday cards still current? A guide from experts

It’s quite common for people & businesses to use email and social media as a replacement for holiday cards, but over time they have found they weren’t making the same meaningful connection as physical cards used to do. Think for yourselves, Scenario1 – Opening up your e-mail inbox and finding an online greeting which sits […]

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5 Proven Tips to Improve Your Print Marketing Strategy

Print marketing is alive and kicking in the current era of digital marketing. Get the most out of your print marketing campaign by following these 5 proven tips. These expert tips will help you build positive customer relationships, achieve better audience reach, and gain positive feedback. 1. Know Your Target Audience Who do you think […]

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4 Print Marketing Ideas that are worth trying in 2019

The internet has permanently changed how marketing works. And while there’s no way to avoid the digital means, it would be absurd to say that digital marketing means such as blog posts, videos, or social networks are the only effective content marketing methods in today’s world. Same as retro styles used in fashion and interior […]

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What print materials to keep ready for your first trade show?

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There are several crucial factors that contribute to making your first trade show a success. Planning, advertising, and displays all have one common factor; you should start planning 3 months ahead of a trade show to make it right. This ensures that all the factors work together perfectly to stage a great trade show. Marketing […]

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How to choose a holiday card for your company?

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The holiday season is nearby, and besides families, businesses are looking for ideas on how to choose a pre-made themed holiday greeting card as well. Business owners should grasp this great opportunity to connect with their clients – both current and future – with a sincere holiday card. While this is just a simple gesture, […]

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Business Holiday Cards – How to make it work for your Business?

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The holiday season is coming ahead and fast. It’s the right time to prepare and plan if you want your business to be on top of your customers’ mind. Sending out Physical Holiday Greeting Cards might be an age-old tradition. But, in this digital world, it makes a big difference. Why Your Business Should Send […]

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