What is in a label? These days, quite a lot. Whether you are the CEO of your own small business, or you are simply the marketing guru for the company that you work for, the word “labels” is one you have become thoroughly familiar with. Labels have come a long way from the days of marking […]

  It has been said that a real estate agent is the “workhorse” of the industry. He is the middle man, a salesman, an advocate, and a negotiator. The hats  an agent wears are too plentiful to list, but it’s substantial to say that they are definitely under appreciated. Every broker must have credibility and establish […]

Ahh, bakeries. The sweet smell that emanates from the hearth.  The delight in everyone’s eyes when something hot and chocolatey has just emerged from the oven and is placed on a sample table for everyone to enjoy. I may have to step away from my computer for a minute just to run to my neighbourhood bakery and indulge. […]

  So you’ve decided to open a restaurant. To most, it seems glamorous. Behind the scenes, the amount of work that goes in from conception to construction may be daunting. Ask any restaurant owner and they will tell you the long hours and the hard work are just a fraction of the exertion that goes into […]

    Whether you own a flower shop, a photography studio, a variety store, or a hair/nail salon, every small business should offer some kind of gift certificate program. From restauranteurs, to bakers, to any retail space, finding the right certificate lineup and running the most suitable program for your business is key.  Incentive programs can be a powerful way for smaller companies to […]