Blog Archives

Brick and Mortar vs Click and Mortar

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  There was a time that businesses operated under the misconception that if the sales at their brick and mortar branches were declining, then the business itself was failing as well. This is an argument that has since been disproven, countless times. The new trend in technology doesn’t necessarily have to dismantle and reinstate the […]

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The Evolution of the Business Card

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Have business cards become defunct in today’s digital world? Many say that they have died a quick and painless death thanks to the likes of Linkedin and other contact management apps.  We say, don’t throw the baby out with the bathwater. Business cards are still alive and well, and imploring for your consideration. So you’re probably thinking: Of course we would say […]

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Is Old School Marketing Too Primitive?

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Everything has it’s place and time. That is a tried, tested, and true theory. The problem is that in today’s precipitous life, finding one’s place can be can be tremendously laborious. We are all drenched in this digital age. Digital media, social media, digital footprints, the digital particulars can be dizzying.  It is precisely at this juncture that we […]

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