Digital marketing has become an essential part of any business marketing strategy, and it is no wonder why. With the increasing popularity of the internet and social media platforms, digital marketing has become a crucial way to reach a wider audience, increase brand awareness, and drive conversions. However, there are many myths surrounding digital marketing that […]

With each year, digital marketers tend to witness some changes to the marketing trends. Besides the fundamentals such as SEO, UX, paid advertising, and branding, marketers now have to deal with upcoming social networks and updated algorithms as well as personalization, content, and automation. Here are the top 5 digital marketing trends to follow in […]

Despite the widespread adoption of the digital medium, print remains pivotal. So much so that it’s set to be a $300 billion industry by 2024. Advances in print technology have drastically brought down the cost, made it accessible and has opened up a whole new world of possibilities. When done right, Digital marketing, in tandem […]