Category Archives: Small Business Tips

Featuring tips on managing and running your small business efficiently.

How can your Small Business Embrace Print Marketing with the Digital Marketing efforts?

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Despite the widespread adoption of the digital medium, print remains pivotal. So much so that it’s set to be a $300 billion industry by 2024. Advances in print technology have drastically brought down the cost, made it accessible and has opened up a whole new world of possibilities. When done right, Digital marketing, in tandem […]

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How to choose the right font for your business branding design?

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Corporate Branding or Business Branding shows the identity of your business to the public. It is how the world perceives and engages with your brand. Though your business identity is more than just your logo, product design and trademark, the way your business is presented to the public make an enormous difference. Fonts expand more […]

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7 Advantages of Door Hanger Marketing for Your Business!

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Door Hangers, also referred to as cost-effective postcard, are wonderful promotion tools. Inexpensive and hard to ignore, these little gems lay out a whole new canvas for you to paint on. Let’s look into the advantages door hangers offer. 1. The edge Compared to other forms of advertising, door hangers have the distinct advantage of […]

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How will custom office stationery help you build a professional brand identity for your business?

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Your brand’s identity is an asset that’s just as important as the quality of goods and services you offer. It’s precisely this understanding that drives businesses to spend a considerable chunk of time and energy towards branding efforts. Customized office stationery is a great way to go about it so let’s look at the aspects […]

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4 tips to achieve the best print quality!

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We often find ourselves looking at printed copies that hardly resemble the kind we see on our monitors. Though it isn’t possible to replicate, here are four tips that will help you achieve the best prints. 1. Avoid compression JPEGs are great for saving space but aren’t the best for prints. Compressed image formats exclude […]

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How to Choose a Business Card Online?

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In this digital age, for sure, you are wondering about why you should still bring business cards with you, especially as most businesses these days are done digitally. Well, first and foremost, it makes you look professional. For example, when you meet a prospect client or business partner, you would surely not look professional and […]

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Trade Show Success Tips

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You never get a second chance to make a first impression. When it comes to trade shows, this quote is excessively applicable. Although cliché and an old familiar tune, this saying should be your adage for all trade show booth and staff. A trade show is a constant sequence of openings. From the minute it […]

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The Magic of the Magnet: Refrigerator Advertising

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As a business owner, you are always trying to promote and brand your business. In order to develop your brand’s image, your main focus should be keeping your name, and or logo front and center all of the time, and see it so often that it practically blends into their every day scenery. Refrigerator Magnets […]

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Making that Glance Stick: Keep your Readers Wanting More

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Let’s face it, people today very rarely read to the end. They spend MUCH less time reading your words than you took to write them. You spend hours crafting this piece of art that is intended to enlighten your audience and essentially make them smarter. Yes, smarter, because you have that power. You finish, read […]

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Is Working From Home REALLY as Good as it Sounds?

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Okay, look. If you are only looking for my humble unsolicited opinion, I would jump up and down and scream HECK YES! I absolutely love the freedom that working from home offers me. This would be quite a narcissistic and short-lived blog if I was only going to talk about myself. I feel obliged to give […]

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