Category Archives: Design Tips

Featuring some graphic design tips from our experts.

How can your Small Business Embrace Print Marketing with the Digital Marketing efforts?

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Despite the widespread adoption of the digital medium, print remains pivotal. So much so that it’s set to be a $300 billion industry by 2024. Advances in print technology have drastically brought down the cost, made it accessible and has opened up a whole new world of possibilities. When done right, Digital marketing, in tandem […]

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How to choose the right font for your business branding design?

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Corporate Branding or Business Branding shows the identity of your business to the public. It is how the world perceives and engages with your brand. Though your business identity is more than just your logo, product design and trademark, the way your business is presented to the public make an enormous difference. Fonts expand more […]

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7 Advantages of Door Hanger Marketing for Your Business!

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Door Hangers, also referred to as cost-effective postcard, are wonderful promotion tools. Inexpensive and hard to ignore, these little gems lay out a whole new canvas for you to paint on. Let’s look into the advantages door hangers offer. 1. The edge Compared to other forms of advertising, door hangers have the distinct advantage of […]

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How will custom office stationery help you build a professional brand identity for your business?

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Your brand’s identity is an asset that’s just as important as the quality of goods and services you offer. It’s precisely this understanding that drives businesses to spend a considerable chunk of time and energy towards branding efforts. Customized office stationery is a great way to go about it so let’s look at the aspects […]

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4 tips to achieve the best print quality!

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We often find ourselves looking at printed copies that hardly resemble the kind we see on our monitors. Though it isn’t possible to replicate, here are four tips that will help you achieve the best prints. 1. Avoid compression JPEGs are great for saving space but aren’t the best for prints. Compressed image formats exclude […]

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The Magic of the Magnet: Refrigerator Advertising

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As a business owner, you are always trying to promote and brand your business. In order to develop your brand’s image, your main focus should be keeping your name, and or logo front and center all of the time, and see it so often that it practically blends into their every day scenery. Refrigerator Magnets […]

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The Importance of Graphic Design to your Business

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It’s simple. We like to look at pleasant things. The prettier the object is, the more operative the lines of communication become between those who are communicating and those they are communicating with.  The pleasing design actively grabs attention. Graphic design is a key element in tailoring information, wrapping it up in an alluring package […]

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Are Business Letterheads Really Necessary?

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When you are running a business it is crucial that all of the communication you have with your customers be proper and professional. You must suitably represent your establishment by identifying yourself and your company.   In today’s era of social media, social communication, and social just about everything else, you may ask yourself, “Is […]

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Designing the Perfect Logo

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In definition, a logo is a symbol or a graphic element that shows the main orientation of the brand or the company. In theory, this sounds relatively easy to execute. In reality, though, creating the perfect logo for your company can either generate buzz or generate nix. Creating a professional logo undeniably has its benefits. […]

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Print Graphic Design Is Different From Web Design. Here’s Why

So I was talking to one of our in-house designers today about the differences between print and graphic design. The conversation was so informative that I felt that it was worth making a note of and sharing the highlights. I hope this helps you to understand why a good graphic designer always asks whether a […]

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